Launching "Upadhi" in Prakasam District, AP

Not-For-Profit – Upadhi

Mission: Aiming for better society through our vision of providing employment for people in rural segments.

To support our mission statement, we began with the idea of linking rural youth to job opportunities in Indian corporate and development-sector organizations. As a part of this noble cause we have taken Kurnool district, AP for a pilot project and initiated a program called “Upadhi”. Since its inauguration in April 2011 we have placed more than 600 candidates through various job fairs conducted under this project. All these candidates are from rural areas and financially weak families. 

Upadhi is completely a nonprofit bustle where we will not charge any service fee neither from the government nor candidates or industries. From the perspective of the Indian economy, more jobs mean a contribution to GDP, more foreign exchange, more raw materials for industries, more manufactured goods and more services. Hence, employment for the rural youth has the potential to provide momentum to the giant wheel of the economy.

All able bodied un-employed persons in the 21 to 45 years age group of the local population shall be compulsorily enrolled to form human resources units in every Village / Panchayat. Enrollment shall be an incessant progression. And employment could be for any level i.e., a software engineer, medical, an MBA, nurse, pharmacist, carpenter, plumber, security guard, sales force, warehousing assistant, driver, etc.

With the confidence gained from the success and series of activities done earlier, we are now expanding our activity to Prakasam District basing at Kandukur town, Andhra Pradesh. When I was looking for a helping hand to make this program successful in Prakasam District, Mr. Srikanth has assured his kind support in terms of Finance, Hospitality & Infrastructure. Mr.Srikanth will announce the inauguration date in a press meet very soon.

Project Mentors:

Mr.Srikanth Chowdary Kancharla: A young Engineering graduate, A visionary leader started his career with CMC and then served major corporates for more than 6 years. Presently he is a Director at Prakasam Engineering College, Kandukur, AP. His vision and the values he believe in were made Prakasam Engineering College to stand as one of the best in AP. He is highly dedicated to the people of rural background in developing their skills and making them Industry Ready and placing them in different verticals.He was honored with "NTR Seva Award" from Honorable Governor Mr.Narsimhan, Andhra Pradesh for serving the flood affected areas at Kurnool, Organized by NTR Trust, Hyderabad.He is a member in CII,CSI and IEEE.

Ram K Reddy A, HR Business Partner: Ram has more than 15 years of experience in organizations leading the HR function. A hands-on experience as the Strategic HR and SBU Operations Head has helped Ram to polish his skills in the area of People Management. He has been associated with the organizations like Reliance ADA Group, Mind Source, Optimal Minds etc. He holds a Masters in Business Administration (HR) and PGDM in HR. He was honored with “Leadership Excellence” award from President HR, Reliance Communications. 

Rural India is the heart of the nation. If it functions well, the country flourishes.

Let us reach the untapped potential.

Write a mail to ram.k.reddy@adrgroup.in for further details.